FRIENDLY, MODERN, TECHIE were the primary attributes surfacing in our brand discussion. On the typography front, Metropolis was utilized for the headings. The modern geometric shaped letters and angled terminals gave that needed friendly tech vibe. For the body font, PT serif was utilized with its high legibility and modern feel. In addition, with the techie brand strength more on the subtle to moderate side of the spectrum, I wanted to ensure these fonts matched well.