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The Critical 6 To Consider- Website Updates 🌟💻

apartment renovation - empty room before and after refurbishment or restoration -

Updating your website is a lot like renovating your home. Just as you wouldn’t knock down a wall or change a layout without considering how it impacts the structure, flow, and functionality of the entire house, you shouldn’t make changes to your website without thinking through a few key areas.

5 Website Elements You Should Scrap Immediately

Metal junk yard with hydraulic lifting machine analogy for item to remove from your website design

In today’s fast-paced digital landscape, website performance and user experience are paramount. Every decision you make about content delivery, design, and functionality can either draw users in or drive them away.

An Overlooked Gem in Website Design

Binoculars on top of rock mountain at sunset. Analogy with web design and overlooking certain key elements in website optimization.

Every website tells a story. Much like a captivating narrative, it demands specific elements and tools to engage your audience effectively. One powerful method is to showcase your organization’s impressive statistics in the website design. Often (and unfortunately), these invaluable insights are tucked away within emails, PDFs, or other inaccessible digital formats. By keeping them visible, you offer your audience a clear, concise visual that underscores your positive impact and potential. Recognizing that not everyone will read your entire website (and avoid text walls), visitors tend to scan first and focus on what grabs their attention. Presenting these statistics upfront bolsters your digital reputation and instills greater confidence in your offerings.

The Most Important Part of Your Website

Mountains above the clouds

First Impression As the old saying goes, first impressions go a long way. On the web you have an even shorter window of time (vs. being in person) and you can not see you users reaction to your site. The first thing your visitors see upon arriving at your site is the top section, called […]

Designing for Objections

Two blue and gold Macaw parrots in a cage perched on a large stick. The birds are looking in opposite directions, avoiding eye contact.

One of the first items addressed in my designs are user objections. This dips a little into the psychology of the user; we anticipate why they would not take you up on your offer. Maybe they are short on time, funds, or adequate information to pull the trigger. A short brainstorm session pays big dividends […]

3 Quick Tips To Break Down Text Walls

brick wall

One of the biggest culprits for low engagement is a text wall. We all fall into this trap; it’s hard enough finding the time to get your thought down, grammar check, spell check, upload to the web, etc., etc., etc. Unfortunately this frequently ends up in a unfriendly format for the eyes and will under […]

Prepping Images For The Journey Ahead

Map and checklist for backpacking trip

Last weekend, we finally had a day to get outside. The weather forecast looked good, so we decided on a long day-hike with the kids. If you have ever gone on the trail for an extended amount of time or day hiked with kids, you know a little preparation goes a long way. Once out […]